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Location: South East England, United Kingdom

Data Scientist

South East England, United Kingdom
Competitive

Job Description

A growing tech business sitting in the B2C insurance marketing is seeking an experience Data Scientist on a permanent basis to join their dynamic and driven team!


You will be the company's expert in marketing data science and how that links to our financial performance (inc. incrementality models and marginal return analyses). Along with that you will be responsible for:
- Supporting the marketing team to ensure we are constantly improving our marketing strategy, and optimising our marketing spend
- Own the build out of marketing data analysis stack including data pipeline, tagging and attribution modelling
- Lead analysis and decision making across marketing attribution and ROI
- A/B testing strategies for adverts, tools, design and experience
- Work with Pricing to develop LTV and ROI models to understand fully the best levers for efficient growth within insurance
- Mentor and support junior marketing analysts

To be considered you should demonstrate:
-Background in mathematics, statistics, data science or machine learning
- Experience applying statistical and ML models in increasing business value within a subscription product, ideally within insurance
- Hands on experience in multi-touch attribution modelling and report automation
- Ability to communicate complex problems to stakeholders with different technical skills
- Experience mentoring or managing junior analysts
- Comfortable using Google Analytics and facebook for targeted marketing
- Experience using data from appsflyer, mixpanel (or similar) and linking to internal financial data to link to financial transactions
- Experience with SQL, Statistical modelling packages (e.g. R and/or python)

We celebrate and support diversity and are committed to ensuring equal opportunities for both employees and applicants.

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