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Attract: Targeted Recruitment Marketing

Become a destination for top talent with Rullion Attract

Attract is a Rullion solution focused on talent attraction and employer branding. Being one of the biggest recruitment companies in the UK, we'll help you attract and retain the talent you are looking for using state-of-the-art digital marketing techniques.

Talent Attraction

You'll be able to find your ideal candidates because they'll want to work for you.

Employer Branding

We boost your brand to make you stand out from your competitors.

Candidate Experience

We understand candidates and can create an emotional journey to attract them.


Why Attract?

Talent is scarce. The job market, incredibly fast paced. Candidates have gone digital. Traditional recruitment and HR can sometimes face challenges to attract and retain talent.

At Attract we acknowledge that employer branding is now the critical element that will convince the best talent to work for you in an incredibly competitive market.

Our services will boost your employer branding, EVP, digital presence and talent attraction. We take care of everything for you, skyrocketing your recruitment efforts.

Our targeted recruitment marketing campaigns minimise the risk and enhance your capabilities, so that you can focus on what’s really important: getting the right candidates on board.

Request a call back within 24 hours

Need more information about Attract? Request a call back and one of our targeted recruitment marketing experts will contact you within 24 hours during weekdays. 

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Who can benefit

    • Brands that are finding it hard to stand out
      We take care of all marketing activities to empower your brand and position you as an employer of choice.
    • Businesses that are ready for a new approach to recruitment
      ...but aren't sure how to do it. We'll be the extension of your team that provides the relevant support and guidance.
    • Organisations in need of dedicated marketing support
      We take care of all marketing activities to empower your brand and position you as an employer of choice.
    • Organisations wanting to gain visibility & control
      We will empower you with the relevant insight and assets so that you benefit beyond our partnership.

Our services

  • Recruitment Audit to analyse your employer brand and current EVP (Health Check)
  • 360° Recruitment Marketing campaigns:
             o Career site design & development
             o Content marketing (articles, white papers, listicles...)
             o Organic and targeted social media activity
             o PPC (Google Adwords, Bing)
             o Digital optimisation and reporting
             o Events
  • Talent Research, Benchmarking & Analysis
  • Candidate experience optimisation
  • Diversity & Inclusion consultancy and planning
  • GDPR compliance workshops and implementation
  • Recruitment outsourcing

Download our brochure

Do you need more information or want to share Attract with your colleagues? Download our brochure now and don't miss a thing!

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How we attract talent

DiscoverStage 1 - Discover

We’ll partner with your internal teams from HR to Hiring Managers to understand your Employer Value Proposition and learn what your employees love about your company.

CreateStage 2 - Create

Based on that information, we’ll use the latest inbound marketing techniques to develop a targeted campaign. We'll analyse and optimise its performance in real-time, giving you total visibility over results.

LaunchStage 3 - Launch

Once the campaign is complete, we'll hand over all the assets and insight to you, so that you can keep using the resources we have created to attract talent long after our contract has ended.


Meet Rullion's Attract team

We are part of Rullion, established in 1978 and the largest privately owned recruitment business in the UK, with a turnover of 500m. We are experts in recruitment, and that has provided us with the expertise and know-how to launch Attract to focus on talent attraction and employer branding. 

With more than 60 years of marketing and recruitment combined experience, we are experts in: 

  • Recruitment Marketing
  • Digital Marketing 
  • Content Marketing
  • Social Media Marketing
  • Campaign Management
  • Events & Partnerships

“The world as we have created it is a process of our thinking. It cannot be changed without changing our thinking.”

Albert Einstein

“Everything you can imagine is real.”

Pablo Picasso